{"id":1333,"date":"2018-11-17T12:35:00","date_gmt":"2018-11-17T07:05:00","guid":{"rendered":"https:\/\/www.digitalnest.in\/blog\/?p=1333"},"modified":"2026-01-21T00:07:15","modified_gmt":"2026-01-21T00:07:15","slug":"careers-in-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.digitalnest.in\/blog\/careers-in-digital-marketing\/","title":{"rendered":"Careers\u00a0in  Digital Marketing"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;b8ca678c-0e6e-477e-8e04-0b750cc3379c&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>\u00a0<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1348 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/digital.jpg\" alt=\"researcg;content ;digital marketing;smm;seo\" width=\"630\" height=\"390\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/digital.jpg 750w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/digital-300x186.jpg 300w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/><\/p>\n<p>Digital Marketing Industry has evolved a\u00a0 lot in the past 5 to 6 years. The facts and data speak for themselves while other industries\u00a0are stuck at a rate of 10 percent,\u00a0Digital\u00a0 Marketing has grown by 40 percent. The Indian market has shifted from the traditional practices of marketing to a digital version in recent years because of the evolution of new technology and changes.<\/p>\n<p>I know what is the question which is now arising in your mind!<\/p>\n<p>What is the scope of Digital Marketing? At the end of the blog am sure you will get the answer to this question.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1345\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/why.jpg\" alt=\"\" width=\"275\" height=\"183\" \/><\/p>\n<ul>\n<li>The world is going digital and by the end of the year 2020, there will be a whole lot of opportunities because all the companies around are going digital thus creating a lot of job opportunities\u00a0for digital marketers.<\/li>\n<li>Progressive field with the scope of\u00a0a lot of updates coming in every day. Hence you will have to\u00a0 keep\u00a0 on updating yourself with new<\/li>\n<li>It provides a variety of career options.<\/li>\n<li>It delivers higher conversion value.<\/li>\n<li>It facilitates interaction with a targeted audience.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Come let \u2019s explore the different career options available in the field of digital marketing.<\/p>\n<p><strong>1&gt;Digital Marketing Director or manager:<\/strong><\/p>\n<p><a href=\"https:\/\/www.reliablesoft.net\/what-does-a-digital-marketing-manager-do\/\" target=\"_blank\" rel=\"noopener\">Digital marketing managers<\/a> or professionals should have experience above 6+ years. They need to have deep knowledge about the whole of digital marketing parts along with they will have to head over the whole of the digital marketing team. They have to combine the different components of digital marketing and make it more efficient. They are the highest paid individuals.<\/p>\n<p>Salaries range from 10 to 15 lacs.<\/p>\n<p><strong>Search engine Optimizer(SEO) executive:<\/strong><\/p>\n<p>The demand for <a href=\"https:\/\/searchengineland.com\/guide\/what-is-seo\" target=\"_blank\" rel=\"noopener\">SEO\u00a0<\/a>is tremendous. They are the drivers behind increasing the ranking of the website. Instead of spending on money on Google AdWords, you can easily improve your website rankings by good search engine optimization. The responsibilities of an SEO executive involves keyword research, user indexed optimization, managing duplicate content.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1347\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/seo-896175_960_720.png\" alt=\"\" width=\"559\" height=\"293\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/seo-896175_960_720.png 960w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/seo-896175_960_720-300x158.png 300w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/seo-896175_960_720-768x403.png 768w\" sizes=\"(max-width: 559px) 100vw, 559px\" \/><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Social Media Marketing(SMM) Expert:<\/strong><\/p>\n<p>Jobs related to SMM are mostly related to gaining traffic to a website\u00a0through sharing on social handles. And most importantly the content should be captivating and attractive so that users would feel like sharing it across their social handles.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1349 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630.jpg\" alt=\"\" width=\"605\" height=\"326\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630.jpg 1170w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630-300x162.jpg 300w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630-768x414.jpg 768w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630-1024x551.jpg 1024w\" sizes=\"(max-width: 605px) 100vw, 605px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Web developer and Web Designer:<\/strong><\/p>\n<p>People with an interest in web designing and development can try for these roles. <a href=\"https:\/\/learntocodewith.me\/posts\/developers-digital-marketing\/\" target=\"_blank\" rel=\"noopener\">Web designers<\/a> are the people behind those stunning websites. Web developers are responsible for designing, coding and modifying the websites. Prior knowledge of Java, CSS is required.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Content\u00a0 Writers<\/strong>:<\/p>\n<p><a href=\"https:\/\/study.com\/articles\/What_is_a_Content_Writer.html\" target=\"_blank\" rel=\"noopener\">Content<\/a>\u00a0 \u00a0 is the king always swear by this word. Content marketing requires you to have a good knowledge of English. According to market research, content marketing creates 3 times more leads with 62% less cost.<\/p>\n<p>Responsibilities include creating good content which has capacity to attract traffic and ability to become viral.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1350 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/content-marketing.png\" alt=\"content marketing,content writer ,content writing\" width=\"478\" height=\"369\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/content-marketing.png 600w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/content-marketing-300x232.png 300w\" sizes=\"(max-width: 478px) 100vw, 478px\" \/><\/p>\n<p><strong>Email Marketing\u00a0 Executive:<\/strong><\/p>\n<p>The primary role of <a href=\"https:\/\/blog.marketo.com\/category\/email-marketing\" target=\"_blank\" rel=\"noopener\">email marketing<\/a> executive is to promote the brand through emails on different channels.The emails are circulated to boost the\u00a0growth, sales,\u00a0 \u00a0development\u00a0and create more brand awareness. They have a higher conversion rate than mere promotional ads.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1361\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign.jpg\" alt=\"email marketing;email marketing manager\" width=\"555\" height=\"312\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign.jpg 1920w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign-300x169.jpg 300w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign-768x432.jpg 768w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign-1024x576.jpg 1024w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign-1568x882.jpg 1568w\" sizes=\"(max-width: 555px) 100vw, 555px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Other roles\u00a0 to look out\u00a0 for :<\/strong><\/p>\n<p>Analytics Manager<\/p>\n<p>E-Commerce Manager<\/p>\n<p>Conversion Rate Optimizer<\/p>\n<p>Digital agency account Director<\/p>\n<h2>How\u00a0 much will I earn ?<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1370\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/make-money-online-free.png\" alt=\"digital marketers income;annual salary ;package\" width=\"477\" height=\"276\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/make-money-online-free.png 691w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/make-money-online-free-300x174.png 300w\" sizes=\"(max-width: 477px) 100vw, 477px\" \/><\/p>\n<p>So here comes the answer to the most\u00a0awaited question.Your earnings majorly depends on your role and the organization where you are working.A general idea has been given here.<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1369\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/earn.png\" alt=\"\" width=\"384\" height=\"212\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/earn.png 417w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/earn-300x165.png 300w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><\/h2>\n<p><strong>How do I start?<\/strong><\/p>\n<p>No\u00a0special degree is required to get into digital marketing. A good certification and knowledge about digital marketing is\u00a0all you need to become a good certified digital marketer.  <a href=\"https:\/\/sophierain.blog\/\" target=\"_blank\" rel=\"noopener\">sophie raiin leaks<\/a><\/p>\n<p><a href=\"https:\/\/www.digitalnest.in\/\">Digital Nest<\/a>\u00a0is the answer to all your question. The institute covers all the aspects of digital marketing and provides good practical knowledge with theoretical learning.<\/p>\n<p>&nbsp;<\/p>\n<p>So don\u2019t wait and enroll today!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 Digital Marketing Industry has evolved a\u00a0 lot in the past 5 to 6 years. The facts and data speak for themselves while other industries\u00a0are stuck at a rate of 10 percent,\u00a0Digital\u00a0 Marketing has grown by 40 percent. The Indian market has shifted from the traditional practices of marketing to a digital version in recent years because of the evolution of new technology and changes. I know what is the question which is now arising in your mind! What is the scope of Digital Marketing? At the end of the blog am sure you will get the answer to this question. The world is going digital and by the end of the year 2020, there will be a whole lot of opportunities because all the companies around are going digital thus creating a lot of job opportunities\u00a0for digital marketers. Progressive field with the scope of\u00a0a lot of updates coming in every day. Hence you will have to\u00a0 keep\u00a0 on updating yourself with new It provides a variety of career options. It delivers higher conversion value. It facilitates interaction with a targeted audience. &nbsp; Come let \u2019s explore the different career options available in the field of digital marketing. 1&gt;Digital Marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9010,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<h1>\u00a0<\/h1><p><img class=\"wp-image-1348 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/digital.jpg\" alt=\"researcg;content ;digital marketing;smm;seo\" width=\"630\" height=\"390\" \/><\/p><p>Digital Marketing Industry has evolved a\u00a0 lot in the past 5 to 6 years. The facts and data speak for themselves while other industries\u00a0are stuck at a rate of 10 percent,\u00a0Digital\u00a0 Marketing has grown by 40 percent. The Indian market has shifted from the traditional practices of marketing to a digital version in recent years because of the evolution of new technology and changes.<\/p><p>I know what is the question which is now arising in your mind!<\/p><p>What is the scope of Digital Marketing? At the end of the blog am sure you will get the answer to this question.<\/p><p><img class=\"alignnone size-full wp-image-1345\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/why.jpg\" alt=\"\" width=\"275\" height=\"183\" \/><\/p><ul><li>The world is going digital and by the end of the year 2020, there will be a whole lot of opportunities because all the companies around are going digital thus creating a lot of job opportunities\u00a0for digital marketers.<\/li><li>Progressive field with the scope of\u00a0a lot of updates coming in every day. Hence you will have to\u00a0 keep\u00a0 on updating yourself with new<\/li><li>It provides a variety of career options.<\/li><li>It delivers higher conversion value.<\/li><li>It facilitates interaction with a targeted audience.<\/li><\/ul><p>\u00a0<\/p><p>Come let \u2019s explore the different career options available in the field of digital marketing.<\/p><p><strong>1>Digital Marketing Director or manager:<\/strong><\/p><p><a href=\"https:\/\/www.reliablesoft.net\/what-does-a-digital-marketing-manager-do\/\">Digital marketing managers<\/a> or professionals should have experience above 6+ years. They need to have deep knowledge about the whole of digital marketing parts along with they will have to head over the whole of the digital marketing team. They have to combine the different components of digital marketing and make it more efficient. They are the highest paid individuals.<\/p><p>Salaries range from 10 to 15 lacs.<\/p><p><strong>Search engine Optimizer(SEO) executive:<\/strong><\/p><p>The demand for <a href=\"https:\/\/searchengineland.com\/guide\/what-is-seo\">SEO\u00a0<\/a>is tremendous. They are the drivers behind increasing the ranking of the website. Instead of spending on money on Google AdWords, you can easily improve your website rankings by good search engine optimization. The responsibilities of an SEO executive involves keyword research, user indexed optimization, managing duplicate content.<\/p><p><img class=\"alignnone wp-image-1347\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/seo-896175_960_720.png\" alt=\"\" width=\"559\" height=\"293\" \/><\/p><p><strong>\u00a0<\/strong><\/p><p><strong>Social Media Marketing(SMM) Expert:<\/strong><\/p><p>Jobs related to SMM are mostly related to gaining traffic to a website\u00a0through sharing on social handles. And most importantly the content should be captivating and attractive so that users would feel like sharing it across their social handles.<\/p><p><img class=\"wp-image-1349 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/SMM-1170x630.jpg\" alt=\"\" width=\"605\" height=\"326\" \/><\/p><p>\u00a0<\/p><p>\u00a0<\/p><p><strong>Web developer and Web Designer:<\/strong><\/p><p>People with an interest in web designing and development can try for these roles. <a href=\"https:\/\/learntocodewith.me\/posts\/developers-digital-marketing\/\">Web designers<\/a> are the people behind those stunning websites. Web developers are responsible for designing, coding and modifying the websites. Prior knowledge of Java, CSS is required.<\/p><p>\u00a0<\/p><p><strong>Content\u00a0 Writers<\/strong>:<\/p><p><a href=\"https:\/\/study.com\/articles\/What_is_a_Content_Writer.html\">Content<\/a>\u00a0 \u00a0 is the king always swear by this word. Content marketing requires you to have a good knowledge of English. According to market research, content marketing creates 3 times more leads with 62% less cost.<\/p><p>Responsibilities include creating good content which has capacity to attract traffic and ability to become viral.<\/p><p><img class=\"wp-image-1350 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/content-marketing.png\" alt=\"content marketing,content writer ,content writing\" width=\"478\" height=\"369\" \/><\/p><p><strong>Email Marketing\u00a0 Executive:<\/strong><\/p><p>The primary role of <a href=\"https:\/\/blog.marketo.com\/category\/email-marketing\">email marketing<\/a> executive is to promote the brand through emails on different channels.The emails are circulated to boost the\u00a0growth, sales,\u00a0 \u00a0development\u00a0and create more brand awareness. They have a higher conversion rate than mere promotional ads.<\/p><p><img class=\"alignnone wp-image-1361\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/email-marketing-campaign.jpg\" alt=\"email marketing;email marketing manager\" width=\"555\" height=\"312\" \/><\/p><p>\u00a0<\/p><p><strong>Other roles\u00a0 to look out\u00a0 for :<\/strong><\/p><p>Analytics Manager<\/p><p>E-Commerce Manager<\/p><p>Conversion Rate Optimizer<\/p><p>Digital agency account Director<\/p><h2>How\u00a0 much will I earn ?<\/h2><p><img class=\"alignnone wp-image-1370\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/make-money-online-free.png\" alt=\"digital marketers income;annual salary ;package\" width=\"477\" height=\"276\" \/><\/p><p>So here comes the answer to the most\u00a0awaited question.Your earnings majorly depends on your role and the organization where you are working.A general idea has been given here.<\/p><h2><img class=\"alignnone wp-image-1369\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/earn.png\" alt=\"\" width=\"384\" height=\"212\" \/><\/h2><p><strong>How do I start?<\/strong><\/p><p>No\u00a0special degree is required to get into digital marketing. A good certification and knowledge about digital marketing is\u00a0all you need to become a good certified digital marketer.<\/p><p><a href=\"https:\/\/www.digitalnest.in\/\">Digital Nest<\/a>\u00a0is the answer to all your question. The institute covers all the aspects of digital marketing and provides good practical knowledge with theoretical learning.<\/p><p>\u00a0<\/p><p>So don\u2019t wait and enroll today!<\/p>","_et_gb_content_width":"","episode_type":"audio","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"categories":[5,13,14],"tags":[],"series":[],"class_list":["post-1333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-sem","category-seo"],"episode_featured_image":"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/11\/Screenshot-2025-11-01-154604.png","episode_player_image":"https:\/\/www.digitalnest.in\/blog\/wp-content\/plugins\/seriously-simple-podcasting\/assets\/images\/no-album-art.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/www.digitalnest.in\/blog\/feed\/podcast\/digital-nest-blog","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"4vf2eAmXhD\"><a href=\"https:\/\/www.digitalnest.in\/blog\/careers-in-digital-marketing\/\">Careers\u00a0in  Digital Marketing<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.digitalnest.in\/blog\/careers-in-digital-marketing\/embed\/#?secret=4vf2eAmXhD\" width=\"500\" height=\"350\" title=\"&#8220;Careers\u00a0in  Digital Marketing&#8221; &#8212; Digital Nest Blog\" data-secret=\"4vf2eAmXhD\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! 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