{"id":1572,"date":"2018-12-08T20:56:06","date_gmt":"2018-12-08T15:26:06","guid":{"rendered":"https:\/\/www.digitalnest.in\/blog\/?p=1572"},"modified":"2025-01-30T06:57:57","modified_gmt":"2025-01-30T06:57:57","slug":"top-5-digital-marketing-books","status":"publish","type":"post","link":"https:\/\/www.digitalnest.in\/blog\/top-5-digital-marketing-books\/","title":{"rendered":"Top 5 Digital Marketing Books you should not miss"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400;\">Are you interested in learning about <a href=\"https:\/\/www.digitalnest.in\/blog\/what-is-digital-marketing-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">digital marketing<\/a>? Do you want to plan effective digital marketing campaigns for your company? Do you want to brush up your knowledge about digital marketing? If yes, you should not miss these wonderful and informative Digital Marketing books. The internet already has a lot of information about Digital marketing, however, these books will equip you with an in-depth understanding of the subject.<\/span><\/p>\n<h3><\/h3>\n<h2><b>\u00a01.\u00a0<a href=\"https:\/\/www.amazon.in\/Fundamentals-Digital-Marketing-Pearson-Puneet-Singh\/dp\/933258737X\/ref=sr_1_3?ie=UTF8&amp;qid=1544177548&amp;sr=8-3&amp;keywords=digital+marketing+books+best+seller\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>Fundamentals of Digital Marketing<\/u><\/span><\/a><\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1575 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51662H2Z9RL._SX362_BO1204203200_.jpg\" alt=\"digital marketing, fundamentals of digital marketing, tricks of digital marketing, books on digital marketing\" width=\"364\" height=\"499\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51662H2Z9RL._SX362_BO1204203200_.jpg 364w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51662H2Z9RL._SX362_BO1204203200_-219x300.jpg 219w\" sizes=\"(max-width: 364px) 100vw, 364px\" \/><\/p>\n<h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Fundamentals-Digital-Marketing-Pearson-Puneet-Singh\/dp\/933258737X\/ref=sr_1_3?ie=UTF8&amp;qid=1544177548&amp;sr=8-3&amp;keywords=digital+marketing+books+best+seller\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6>\n<h3><b><em>Author: <\/em><\/b><em><span style=\"font-weight: 400;\">Puneet Singh Bhatia<\/span><\/em><\/h3>\n<p><b>About the Author: <\/b><span style=\"font-weight: 400;\">The Bestselling author Puneet Singh Bhatia has over 13 years of experience in the digital marketing profession. He has led many digital marketing campaigns during his career and has provided marketing consultations to both Indian and International companies like New York Times, Apple, Twitter, Reliance, The Hindu, Anand Bazar Patrika and so one.<\/span><\/p>\n<p><b>What the Book Covers?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u201cFundamentals of Digital Marketing\u201d is the perfect reference book for digital marketing enthusiasts and beginners. It contains case studies of popular online brands like Flipkart, Amazon, Twitter, MakeMyTrip and how they have utilized Digital Marketing. The book it divided into 11 broad chapters. The first chapter is an introduction to Digital Marketing and the final chapter talks about the emerging career in the Digital Marketing field. The author also includes in-depth chapters on digital marketing strategies and campaigns.<\/span><\/p>\n<h6 style=\"text-align: center;\"><\/h6>\n<p>&nbsp;<\/p>\n<h2>2.<a href=\"https:\/\/www.amazon.in\/One-Hour-Content-Plan-Solopreneurs-ebook\/dp\/B074T5ZHP7\/ref=sr_1_16?ie=UTF8&amp;qid=1544177866&amp;sr=8-16&amp;keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\"><b><span style=\"color: blue;\"><u>The One Hour Content Plan<\/u><\/span><\/b><\/a><\/h2>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1578 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/412PXQVyzXL._SY346_.jpg\" alt=\"digital marketing, fundamentals of digital marketing, tricks of digital marketing, books on digital marketing\" width=\"302\" height=\"482\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/412PXQVyzXL._SY346_.jpg 217w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/412PXQVyzXL._SY346_-188x300.jpg 188w\" sizes=\"(max-width: 302px) 100vw, 302px\" \/><\/p>\n<h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/One-Hour-Content-Plan-Solopreneurs-ebook\/dp\/B074T5ZHP7\/ref=sr_1_16?ie=UTF8&amp;qid=1544177866&amp;sr=8-16&amp;keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6>\n<h3><em><b>Author: <\/b><span style=\"font-weight: 400;\">Meena Kothand<\/span><\/em><\/h3>\n<p><b>About the Author: <\/b><span style=\"font-weight: 400;\">Meera is a certified email marketing specialist, blogger, and a self-professed email nerd. \u00a0She has her own blog- MeeraKothand.com where she helps solopreneurs for creating their own blog and helping them in creating their presence online. \u00a0She has been featured on Smart Blogger, Marketing Profs, YFS, Addicted 2 Success and several other sites. She is an expert at simplifying marketing strategies,<\/span><\/p>\n<p><b>What the Book Covers?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Sometimes you actually struggle to get the content, you go blank when it comes to writing a blog, writers don&#8217;t get ideas on what to write? Or how to write? That&#8217;s because they don\u2019t have an advance plan for their blogs, they are unable to generate content and then they search for a solution or a guide. \u201cThe One Hour Content Plan\u201d helps content writers plan a year\u2019s worth of blog post ideas in one hour. This book emphasizes the problems of content writing and blogging, Meera Kothand has given relevant solutions for the problems faced by people while preparing for a blog.<\/span><\/p>\n<h2>3.<b><a href=\"https:\/\/www.amazon.in\/Content-Trap-Strategists-Digital-Change\/dp\/0143428616\/ref=sr_1_8?ie=UTF8&amp;qid=1544177866&amp;sr=8-8&amp;keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>The Content Trap: \u00a0A Strategist&#8217;s Guide to Digital Change<\/u><\/span><\/a><\/b><\/h2>\n<h6><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1579 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51AUF73xq-L._SX325_BO1204203200_.jpg\" alt=\"CONTENT WRITING,, BOOKS FOR CONTENT WRITING, GUIDE FOR CONTENT WRITING\" width=\"275\" height=\"420\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51AUF73xq-L._SX325_BO1204203200_.jpg 327w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51AUF73xq-L._SX325_BO1204203200_-197x300.jpg 197w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><\/h6>\n<h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Content-Trap-Strategists-Digital-Change\/dp\/0143428616\/ref=sr_1_8?ie=UTF8&amp;qid=1544177866&amp;sr=8-8&amp;keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6>\n<h3><b><em>Author: <\/em><\/b><em><span style=\"font-weight: 400;\">Bharat Anand<\/span><\/em><\/h3>\n<p><b>About the Author:<\/b> The author Bharat Anand is a professor of Business Administration at Harvard Business School, Boston. He did his PhD. in Economics from Princeton University. He is an expert in Digital strategy and he won Axiom Business Book Award Silver Medal for authoring the best book in business theory \u201cThe Content Trap: A Strategist&#8217;s Guide to Digital Change\u201d.<b> \u00a0\u00a0\u00a0\u00a0<\/b><\/p>\n<p><b>What the Book Covers?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Being among the top 100 Amazon\u2019s Leadership and Sucess Books to read in a lifetime, the book redefines digital strategy and content. The book highlights how the competition is in the digital world and how making \u201cConnections\u201d is important, this book is more relevant to entrepreneurs than beginners. Bharat Anand simply explains how digital marketing strategies work in reality.<\/span><\/p>\n<h2>4.\u00a0<b><a href=\"https:\/\/www.amazon.in\/Art-Social-Media-Power-Tips\/dp\/0241199476\/ref=sr_1_20?s=books&amp;ie=UTF8&amp;qid=1544178282&amp;sr=1-20&amp;keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>The Art Of Social Media: Power Tips for Power Users<\/u><\/span><\/a><\/b><b><\/b><b><\/b><\/h2>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1580 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51r2xYA-3L._SX352_BO1204203200_.jpg\" alt=\"BOOKS FOR SOCCIAL MEDIA MARKETING, SOCIAL MEDIA MARKETING, MARKETING INTO SOCIAL MEDIA\" width=\"292\" height=\"412\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51r2xYA-3L._SX352_BO1204203200_.jpg 354w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51r2xYA-3L._SX352_BO1204203200_-213x300.jpg 213w\" sizes=\"(max-width: 292px) 100vw, 292px\" \/><\/h2>\n<h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Art-Social-Media-Power-Tips\/dp\/0241199476\/ref=sr_1_20?s=books&amp;ie=UTF8&amp;qid=1544178282&amp;sr=1-20&amp;keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6>\n<h3><em><b>Authors: <\/b><span style=\"font-weight: 400;\">Guy Kawasaki and Peg Fitzpatrick<\/span><\/em><\/h3>\n<p><b>About the Authors:<\/b><\/p>\n<p><b>Guy Kawasaki:<\/b><span style=\"font-weight: 400;\"> The Chief evangelist of Canva and the former employee of Apple, Guy Kawasaki is a 60-year-old American marketing expert, author, and silicon valley venture capitalist. <\/span><\/p>\n<p><b>Peg Fitzpatrick: <\/b><span style=\"font-weight: 400;\">A social media Marketer and a visibility strategist Peg Fitzpatrick is extremely passionate about social media and blogging. She created successful social media campaigns for Google, Adobe, Motorola, Audi, and many more top companies.<\/span><\/p>\n<p><b>What The Book Covers?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe Art of Social Media\u201d is the ultimate reference book for budding social media marketers or social media enthusiasts. The book covers a variety of areas in <a href=\"https:\/\/www.digitalnest.in\/blog\/most-effective-techniques-of-digital-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Social Media Marketing<\/a>, it has twelve broad chapters. The chapters cover how to optimise your social media profile, how to make perfect social media posts, how to respond to the comments by viewers, how to combine social media and blogging, how to gain more followers online and how to utilize the different\u00a0social media channels like Instagram, facebook and twitter to promote your company,brand or business.<\/span><\/p>\n<h2>5. <strong><a href=\"https:\/\/www.amazon.in\/Marketing-4-0-Moving-Traditional-Digital\/dp\/8126566930\/ref=sr_1_7?s=books&amp;ie=UTF8&amp;qid=1544178282&amp;sr=1-7&amp;keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>Marketing 4.0: Moving from Traditional to Digital<\/u><\/span><\/a><\/strong><\/h2>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1581 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/41IzYss0xOL._SX342_BO1204203200_.jpg\" alt=\"MARKETING, MARKETING STRATEGY, \" width=\"274\" height=\"397\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/41IzYss0xOL._SX342_BO1204203200_.jpg 344w, https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/41IzYss0xOL._SX342_BO1204203200_-207x300.jpg 207w\" sizes=\"(max-width: 274px) 100vw, 274px\" \/><\/p>\n<h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Marketing-4-0-Moving-Traditional-Digital\/dp\/8126566930\/ref=sr_1_7?s=books&amp;ie=UTF8&amp;qid=1544178282&amp;sr=1-7&amp;keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6>\n<h3><em><b>Author: <\/b><span style=\"font-weight: 400;\">Philip Kotler<\/span><\/em><\/h3>\n<p><b>About the Author:<\/b><span style=\"font-weight: 400;\"> \u00a0Philip Kotler is an American marketing author consultant and a professor, He is the author of over 60 marketing books, including Marketing Management, Principles of Marketing, Kotler on Marketing, Marketing Insights from A to Z, Marketing 4.0, Marketing Places, Marketing of Nations and so on.g<\/span><\/p>\n<p><b>What the Book Covers?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Part of the Memorable business books in 2017 on Amazon, \u201cMarketing 4.0: Moving from Traditional to Digital\u201d emphasizes the importance of digital marketing. How the consumer landscape has changed over the years when digital media came into the picture. It is a great book for beginners.<\/span><\/p>\n<h3>Want To Learn Digital Marketing?<\/h3>\n<p><a href=\"http:\/\/www.digitalnest.in\" target=\"_blank\" rel=\"noopener noreferrer\">Digital Nest<\/a> is the best Digital Marketing training institute in Hyderabad, the course curriculum is always modified according to the constant changes happening in the digital marketing industry and along with theoretical knowledge <a href=\"https:\/\/www.digitalnest.in\/contact-us\/\" target=\"_blank\" rel=\"noopener noreferrer\">Digital Nest<\/a> will equip you with practical digital marketing training.<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you interested in learning about digital marketing? Do you want to plan effective digital marketing campaigns for your company? Do you want to brush up your knowledge about digital marketing? If yes, you should not miss these wonderful and informative Digital Marketing books. The internet already has a lot of information about Digital marketing, however, these books will equip you with an in-depth understanding of the subject. \u00a01.\u00a0Fundamentals of Digital Marketing (SOURCE: AMAZON.IN) Author: Puneet Singh Bhatia About the Author: The Bestselling author Puneet Singh Bhatia has over 13 years of experience in the digital marketing profession. He has led many digital marketing campaigns during his career and has provided marketing consultations to both Indian and International companies like New York Times, Apple, Twitter, Reliance, The Hindu, Anand Bazar Patrika and so one. What the Book Covers? \u201cFundamentals of Digital Marketing\u201d is the perfect reference book for digital marketing enthusiasts and beginners. It contains case studies of popular online brands like Flipkart, Amazon, Twitter, MakeMyTrip and how they have utilized Digital Marketing. The book it divided into 11 broad chapters. The first chapter is an introduction to Digital Marketing and the final chapter talks about the emerging career in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1577,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p><span style=\"font-weight: 400;\">Are you interested in learning about <a href=\"https:\/\/www.digitalnest.in\/blog\/what-is-digital-marketing-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">digital marketing<\/a>? Do you want to plan effective digital marketing campaigns for your company? Do you want to brush up your knowledge about digital marketing? If yes, you should not miss these wonderful and informative Digital Marketing books. The internet already has a lot of information about Digital marketing, however, these books will equip you with an in-depth understanding of the subject.<\/span><\/p><h3>\u00a0<\/h3><h2><b>\u00a01.\u00a0<a href=\"https:\/\/www.amazon.in\/Fundamentals-Digital-Marketing-Pearson-Puneet-Singh\/dp\/933258737X\/ref=sr_1_3?ie=UTF8&qid=1544177548&sr=8-3&keywords=digital+marketing+books+best+seller\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>Fundamentals of Digital Marketing<\/u><\/span><\/a><\/b><\/h2><p><img class=\"size-full wp-image-1575 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51662H2Z9RL._SX362_BO1204203200_.jpg\" alt=\"digital marketing, fundamentals of digital marketing, tricks of digital marketing, books on digital marketing\" width=\"364\" height=\"499\" \/><\/p><h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Fundamentals-Digital-Marketing-Pearson-Puneet-Singh\/dp\/933258737X\/ref=sr_1_3?ie=UTF8&qid=1544177548&sr=8-3&keywords=digital+marketing+books+best+seller\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6><h3><b><em>Author: <\/em><\/b><em><span style=\"font-weight: 400;\">Puneet Singh Bhatia<\/span><\/em><\/h3><p><b>About the Author: <\/b><span style=\"font-weight: 400;\">The Bestselling author Puneet Singh Bhatia has over 13 years of experience in the digital marketing profession. He has led many digital marketing campaigns during his career and has provided marketing consultations to both Indian and International companies like New York Times, Apple, Twitter, Reliance, The Hindu, Anand Bazar Patrika and so one.<\/span><\/p><p><b>What the Book Covers?<\/b><\/p><p><span style=\"font-weight: 400;\">\u201cFundamentals of Digital Marketing\u201d is the perfect reference book for digital marketing enthusiasts and beginners. It contains case studies of popular online brands like Flipkart, Amazon, Twitter, MakeMyTrip and how they have utilized Digital Marketing. The book it divided into 11 broad chapters. The first chapter is an introduction to Digital Marketing and the final chapter talks about the emerging career in the Digital Marketing field. The author also includes in-depth chapters on digital marketing strategies and campaigns.<\/span><\/p><h6 style=\"text-align: center;\">\u00a0<\/h6><p>\u00a0<\/p><h2>2.<a href=\"https:\/\/www.amazon.in\/One-Hour-Content-Plan-Solopreneurs-ebook\/dp\/B074T5ZHP7\/ref=sr_1_16?ie=UTF8&qid=1544177866&sr=8-16&keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\"><b><span style=\"color: blue;\"><u>The One Hour Content Plan<\/u><\/span><\/b><\/a><\/h2><p style=\"text-align: center;\"><img class=\" wp-image-1578 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/412PXQVyzXL._SY346_.jpg\" alt=\"digital marketing, fundamentals of digital marketing, tricks of digital marketing, books on digital marketing\" width=\"302\" height=\"482\" \/><\/p><h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/One-Hour-Content-Plan-Solopreneurs-ebook\/dp\/B074T5ZHP7\/ref=sr_1_16?ie=UTF8&qid=1544177866&sr=8-16&keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6><h3><em><b>Author: <\/b><span style=\"font-weight: 400;\">Meena Kothand<\/span><\/em><\/h3><p><b>About the Author: <\/b><span style=\"font-weight: 400;\">Meera is a certified email marketing specialist, blogger, and a self-professed email nerd. \u00a0She has her own blog- MeeraKothand.com where she helps solopreneurs for creating their own blog and helping them in creating their presence online. \u00a0She has been featured on Smart Blogger, Marketing Profs, YFS, Addicted 2 Success and several other sites. She is an expert at simplifying marketing strategies,<\/span><\/p><p><b>What the Book Covers?<\/b><\/p><p><span style=\"font-weight: 400;\">Sometimes you actually struggle to get the content, you go blank when it comes to writing a blog, writers don't get ideas on what to write? Or how to write? That's because they don\u2019t have an advance plan for their blogs, they are unable to generate content and then they search for a solution or a guide. \u201cThe One Hour Content Plan\u201d helps content writers plan a year\u2019s worth of blog post ideas in one hour. This book emphasizes the problems of content writing and blogging, Meera Kothand has given relevant solutions for the problems faced by people while preparing for a blog.<\/span><\/p><h2>3.<b><a href=\"https:\/\/www.amazon.in\/Content-Trap-Strategists-Digital-Change\/dp\/0143428616\/ref=sr_1_8?ie=UTF8&qid=1544177866&sr=8-8&keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>The Content Trap: \u00a0A Strategist's Guide to Digital Change<\/u><\/span><\/a><\/b><\/h2><h6><img class=\" wp-image-1579 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51AUF73xq-L._SX325_BO1204203200_.jpg\" alt=\"CONTENT WRITING,, BOOKS FOR CONTENT WRITING, GUIDE FOR CONTENT WRITING\" width=\"275\" height=\"420\" \/><\/h6><h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Content-Trap-Strategists-Digital-Change\/dp\/0143428616\/ref=sr_1_8?ie=UTF8&qid=1544177866&sr=8-8&keywords=content+marketing+books\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6><h3><b><em>Author: <\/em><\/b><em><span style=\"font-weight: 400;\">Bharat Anand<\/span><\/em><\/h3><p><b>About the Author:<\/b> The author Bharat Anand is a professor of Business Administration at Harvard Business School, Boston. He did his PhD. in Economics from Princeton University. He is an expert in Digital strategy and he won Axiom Business Book Award Silver Medal for authoring the best book in business theory \u201cThe Content Trap: A Strategist's Guide to Digital Change\u201d.<b> \u00a0\u00a0\u00a0\u00a0<\/b><\/p><p><b>What the Book Covers?<\/b><\/p><p><span style=\"font-weight: 400;\">Being among the top 100 Amazon\u2019s Leadership and Sucess Books to read in a lifetime, the book redefines digital strategy and content. The book highlights how the competition is in the digital world and how making \u201cConnections\u201d is important, this book is more relevant to entrepreneurs than beginners. Bharat Anand simply explains how digital marketing strategies work in reality.<\/span><\/p><h2>4.\u00a0<b><a href=\"https:\/\/www.amazon.in\/Art-Social-Media-Power-Tips\/dp\/0241199476\/ref=sr_1_20?s=books&ie=UTF8&qid=1544178282&sr=1-20&keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>The Art Of Social Media: Power Tips for Power Users<\/u><\/span><\/a><\/b><b><\/b><b><\/b><\/h2><h2><img class=\"wp-image-1580 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/51r2xYA-3L._SX352_BO1204203200_.jpg\" alt=\"BOOKS FOR SOCCIAL MEDIA MARKETING, SOCIAL MEDIA MARKETING, MARKETING INTO SOCIAL MEDIA\" width=\"292\" height=\"412\" \/><\/h2><h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Art-Social-Media-Power-Tips\/dp\/0241199476\/ref=sr_1_20?s=books&ie=UTF8&qid=1544178282&sr=1-20&keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6><h3><em><b>Authors: <\/b><span style=\"font-weight: 400;\">Guy Kawasaki and Peg Fitzpatrick<\/span><\/em><\/h3><p><b>About the Authors:<\/b><\/p><p><b>Guy Kawasaki:<\/b><span style=\"font-weight: 400;\"> The Chief evangelist of Canva and the former employee of Apple, Guy Kawasaki is a 60-year-old American marketing expert, author, and silicon valley venture capitalist. <\/span><\/p><p><b>Peg Fitzpatrick: <\/b><span style=\"font-weight: 400;\">A social media Marketer and a visibility strategist Peg Fitzpatrick is extremely passionate about social media and blogging. She created successful social media campaigns for Google, Adobe, Motorola, Audi, and many more top companies.<\/span><\/p><p><b>What The Book Covers?<\/b><\/p><p><span style=\"font-weight: 400;\">\u201cThe Art of Social Media\u201d is the ultimate reference book for budding social media marketers or social media enthusiasts. The book covers a variety of areas in <a href=\"https:\/\/www.digitalnest.in\/blog\/most-effective-techniques-of-digital-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Social Media Marketing<\/a>, it has twelve broad chapters. The chapters cover how to optimise your social media profile, how to make perfect social media posts, how to respond to the comments by viewers, how to combine social media and blogging, how to gain more followers online and how to utilize the different\u00a0social media channels like Instagram, facebook and twitter to promote your company,brand or business.<\/span><\/p><h2>5. <strong><a href=\"https:\/\/www.amazon.in\/Marketing-4-0-Moving-Traditional-Digital\/dp\/8126566930\/ref=sr_1_7?s=books&ie=UTF8&qid=1544178282&sr=1-7&keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: blue;\"><u>Marketing 4.0: Moving from Traditional to Digital<\/u><\/span><\/a><\/strong><\/h2><p style=\"text-align: center;\"><img class=\" wp-image-1581 aligncenter\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/41IzYss0xOL._SX342_BO1204203200_.jpg\" alt=\"MARKETING, MARKETING STRATEGY, \" width=\"274\" height=\"397\" \/><\/p><h6 style=\"text-align: center;\">(SOURCE: <a href=\"https:\/\/www.amazon.in\/Marketing-4-0-Moving-Traditional-Digital\/dp\/8126566930\/ref=sr_1_7?s=books&ie=UTF8&qid=1544178282&sr=1-7&keywords=digital+marketing\" target=\"_blank\" rel=\"noopener noreferrer\">AMAZON.IN<\/a>)<\/h6><h3><em><b>Author: <\/b><span style=\"font-weight: 400;\">Philip Kotler<\/span><\/em><\/h3><p><b>About the Author:<\/b><span style=\"font-weight: 400;\"> \u00a0Philip Kotler is an American marketing author consultant and a professor, He is the author of over 60 marketing books, including Marketing Management, Principles of Marketing, Kotler on Marketing, Marketing Insights from A to Z, Marketing 4.0, Marketing Places, Marketing of Nations and so on.g<\/span><\/p><p><b>What the Book Covers?<\/b><\/p><p><span style=\"font-weight: 400;\">Part of the Memorable business books in 2017 on Amazon, \u201cMarketing 4.0: Moving from Traditional to Digital\u201d emphasizes the importance of digital marketing. How the consumer landscape has changed over the years when digital media came into the picture. It is a great book for beginners.<\/span><\/p><h3>Want To Learn Digital Marketing?<\/h3><p><a href=\"http:\/\/www.digitalnest.in\" target=\"_blank\" rel=\"noopener noreferrer\">Digital Nest<\/a> is the best Digital Marketing training institute in Hyderabad, the course curriculum is always modified according to the constant changes happening in the digital marketing industry and along with theoretical knowledge <a href=\"https:\/\/www.digitalnest.in\/contact-us\/\" target=\"_blank\" rel=\"noopener noreferrer\">Digital Nest<\/a> will equip you with practical digital marketing training.<\/p>","_et_gb_content_width":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"categories":[5],"tags":[],"series":[],"class_list":["post-1572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"episode_featured_image":"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2018\/12\/Top-5-Digital-Marketing-Books-you-should-not-miss.jpg","episode_player_image":"https:\/\/www.digitalnest.in\/blog\/wp-content\/plugins\/seriously-simple-podcasting\/assets\/images\/no-album-art.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/www.digitalnest.in\/blog\/feed\/podcast\/digital-nest-blog","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"xVMkgKSAZO\"><a href=\"https:\/\/www.digitalnest.in\/blog\/top-5-digital-marketing-books\/\">Top 5 Digital Marketing Books you should not miss<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.digitalnest.in\/blog\/top-5-digital-marketing-books\/embed\/#?secret=xVMkgKSAZO\" width=\"500\" height=\"350\" title=\"&#8220;Top 5 Digital Marketing Books you should not miss&#8221; &#8212; Digital Nest Blog\" data-secret=\"xVMkgKSAZO\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! 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