{"id":267427,"date":"2026-08-31T06:09:18","date_gmt":"2026-08-31T00:39:18","guid":{"rendered":"https:\/\/www.digitalnest.in\/blog\/?p=267427"},"modified":"2026-10-16T13:05:36","modified_gmt":"2026-10-16T07:35:36","slug":"how-to-create-your-first-google-ads-campaign","status":"publish","type":"post","link":"https:\/\/www.digitalnest.in\/blog\/how-to-create-your-first-google-ads-campaign\/","title":{"rendered":"How to Create Your First Google Ads Campaign Step By Step"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section preset--module--divi-section--e1027fc9-4522-42a7-aeff-993df0aa0425\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_2_3 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_module et_d4_element dsm_breadcrumbs dsm_breadcrumbs_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<nav class=\"dsm_breadcrumbs_wrap\">\n\t\t\t\t<ul class=\"dsm_breadcrumbs\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\">\t\t\t<li class=\"dsm_breadcrumbs_item dsm_home_item dsm_home_item_custom\" itemprop=\"itemListElement\" itemscope\n\t\t\titemtype=\"https:\/\/schema.org\/ListItem\">\n\t\t\t\t<a href=\"https:\/\/www.digitalnest.in\/blog\" itemprop=\"item\" target=\"\">\n\t\t\t\t\t<span class='dsm_home_text_wrapper'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"et-pb-icon dsm_home_icon\">&#xe009;<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"dsm_home_text\" itemprop=\"name\">\n\t\t\t\t\t\t\t\tHome\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t<meta itemprop=\"position\" content=\"1\" \/>\n\t\t\t<\/li>\n\n\t\t<li class=\"dsm_breadcrumbs_separator\"> <span class=\"et-pb-icon dsm_separator_icon\">5<\/span><\/li><\/ul>\n\t\t\t<\/nav>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h1>How to Create Your First Google Ads Campaign Step By Step<\/h1>\n<\/div><\/div><div class=\"et_pb_post_title_0 et_pb_post_title et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_title_container\"><p class=\"et_pb_title_meta_container\">by <span class=\"author vcard\"><a href=\"https:\/\/www.digitalnest.in\/blog\/author\/sahadev\/\" title=\"Posts by Sahadev\">Sahadev<\/a><\/span> | <span class=\"published\">Aug 31, 2026<\/span><\/p><\/div><\/div><div class=\"et_pb_code_0 et_pb_code et_pb_text_align_center et_pb_module\"><div class=\"et_pb_code_inner\"><style>\n.dn-share-wrap {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  flex-wrap: wrap;\n  padding: 12px 0;\n}\n\n.dn-share-label {\n  font-size: 15px;\n  font-weight: 600;\n  color: #333;\n  white-space: nowrap;\n}\n\n.dn-share-icons {\n  display: flex;\n  align-items: center;\n  gap: 10px;\n  flex-wrap: wrap;\n}\n\n.dn-share-btn {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  width: 36px;\n  height: 36px;\n  border-radius: 50%;\n  background: #f5f5f5;\n  transition: transform 0.2s ease, background 0.2s ease;\n  text-decoration: none;\n  flex-shrink: 0;\n}\n\n.dn-share-btn:hover {\n  transform: translateY(-2px);\n  background: #e8e8e8;\n}\n\n.dn-share-btn svg {\n  display: block;\n}\n<\/style>\n\n<div class=\"dn-share-wrap\">\n  <span class=\"dn-share-label\">Share on:<\/span>\n\n  <div class=\"dn-share-icons\">\n\n    <!-- WhatsApp -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/wa.me\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"WhatsApp\" aria-label=\"WhatsApp\" onclick=\"this.href=&#039;https:\/\/wa.me\/?text=&#039; + encodeURIComponent(document.title + &#039; &#039; + window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#25D366\">\n        <path d=\"M17.472 14.382c-.297-.149-1.758-.867-2.03-.967-.273-.099-.471-.148-.67.15-.197.297-.767.966-.94 1.164-.173.199-.347.223-.644.075-.297-.15-1.255-.463-2.39-1.475-.883-.788-1.48-1.761-1.653-2.059-.173-.297-.018-.458.13-.606.134-.133.298-.347.446-.52.149-.174.198-.298.298-.497.099-.198.05-.371-.025-.52-.075-.149-.669-1.612-.916-2.207-.242-.579-.487-.5-.669-.51-.173-.008-.371-.01-.57-.01-.198 0-.52.074-.792.372-.272.297-1.04 1.016-1.04 2.479 0 1.462 1.065 2.875 1.213 3.074.149.198 2.096 3.2 5.077 4.487.709.306 1.262.489 1.694.625.712.227 1.36.195 1.871.118.571-.085 1.758-.719 2.006-1.413.248-.694.248-1.289.173-1.413-.074-.124-.272-.198-.57-.347m-5.421 7.403h-.004a9.87 9.87 0 01-5.031-1.378l-.361-.214-3.741.982.998-3.648-.235-.374a9.86 9.86 0 01-1.51-5.26c.001-5.45 4.436-9.884 9.888-9.884 2.64 0 5.122 1.03 6.988 2.898a9.825 9.825 0 012.893 6.994c-.003 5.45-4.437 9.884-9.885 9.884m8.413-18.297A11.815 11.815 0 0012.05 0C5.495 0 .16 5.335.157 11.892c0 2.096.547 4.142 1.588 5.945L.057 24l6.305-1.654a11.882 11.882 0 005.683 1.448h.005c6.554 0 11.89-5.335 11.893-11.893a11.821 11.821 0 00-3.48-8.413z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Threads -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.threads.net\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Threads\" aria-label=\"Threads\" onclick=\"this.href=&#039;https:\/\/www.threads.net\/intent\/post?text=&#039; + encodeURIComponent(document.title + &#039; &#039; + window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#000\">\n        <path d=\"M12.186 24h-.007c-3.581-.024-6.334-1.205-8.184-3.509C2.35 18.44 1.5 15.586 1.472 12.01v-.017c.03-3.579.879-6.43 2.525-8.482C5.845 1.205 8.6.024 12.18 0h.014c2.746.02 5.043.725 6.826 2.098 1.677 1.29 2.858 3.13 3.509 5.467l-2.04.569c-1.104-3.96-3.898-5.984-8.304-6.015-2.91.022-5.11.936-6.54 2.717C4.307 6.504 3.616 8.914 3.589 12c.027 3.086.718 5.496 2.057 7.164 1.43 1.783 3.631 2.698 6.54 2.717 2.623-.02 4.358-.631 5.8-2.045 1.647-1.613 1.618-3.593 1.09-4.798-.31-.71-.873-1.3-1.634-1.75-.192 1.352-.622 2.446-1.284 3.272-.886 1.102-2.14 1.704-3.73 1.79-1.202.065-2.361-.218-3.259-.801-1.063-.689-1.685-1.74-1.752-2.964-.065-1.19.408-2.285 1.33-3.082.88-.76 2.119-1.207 3.583-1.291a13.853 13.853 0 013.02.142c-.126-.742-.375-1.332-.74-1.757-.438-.505-1.098-.753-2.003-.76h-.037c-.7 0-1.763.137-2.507 1.268l-1.732-1.168c.98-1.454 2.568-2.233 4.238-2.233h.053c3.395.025 5.422 2.086 5.422 5.635 0 .608-.079 1.186-.237 1.727.805.393 1.504.944 2.068 1.638 1.566 1.908 1.487 4.484-.214 6.177-1.943 1.902-4.337 2.553-7.68 2.578z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- LinkedIn -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.linkedin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"LinkedIn\" aria-label=\"LinkedIn\" onclick=\"this.href=&#039;https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#0A66C2\">\n        <path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Twitter\/X -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Twitter\/X\" aria-label=\"Twitter\/X\" onclick=\"this.href=&#039;https:\/\/twitter.com\/intent\/tweet?text=&#039; + encodeURIComponent(document.title) + &#039;&amp;url=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#000\">\n        <path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-4.714-6.231-5.401 6.231H2.746l7.73-8.835L1.254 2.25H8.08l4.259 5.63zm-1.161 17.52h1.833L7.084 4.126H5.117z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Facebook -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Facebook\" aria-label=\"Facebook\" onclick=\"this.href=&#039;https:\/\/www.facebook.com\/sharer\/sharer.php?u=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#1877F2\">\n        <path d=\"M24 12.073c0-6.627-5.373-12-12-12s-12 5.373-12 12c0 5.99 4.388 10.954 10.125 11.854v-8.385H7.078v-3.47h3.047V9.43c0-3.007 1.792-4.669 4.533-4.669 1.312 0 2.686.235 2.686.235v2.953H15.83c-1.491 0-1.956.925-1.956 1.874v2.25h3.328l-.532 3.47h-2.796v8.385C19.612 23.027 24 18.062 24 12.073z\"\/>\n      <\/svg>\n    <\/a>\n\n  <\/div>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_column_1 et_pb_column et_pb_column_1_3 et-last-child et_block_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough\"><\/div><\/div><\/div><div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_1 et_pb_row et_pb_row_3-4_1-4 et_block_row et_block_row_3-4_1-4\"><div class=\"et_pb_column_2 et_pb_column et_pb_column_3_4 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--f3dcb2e5-e71b-4405-b33a-6f2fbad3ced7\"><div class=\"et_pb_text_inner\"><h3>Summary<\/h3>\n<p><span style=\"font-weight: 400;\">This blog explains how beginners can create their first Google Ads campaign step by step. It covers the basics of Google Ads, different campaign types like Search, Display, Video, Shopping, and Performance Max, and explains why Search campaigns are best for beginners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The blog then guides readers through choosing a campaign goal, setting a budget, doing keyword research, writing clear ad copy, creating a proper landing page, and tracking important metrics like CTR, CPC, and conversions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also highlights how learning Google Ads can become a strong career skill for students, freshers, freelancers, and career switchers, especially when learned through practical training at Digital Nest.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_code_1 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\"><\/div><\/div><div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">How to Create Your First Google Ads Campaign Step By Step<\/h2><\/div><\/div><div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">When launching your first <a href=\"https:\/\/www.digitalnest.in\/blog\/what-is-google-ads-and-how-does-it-work\/\">Google Ads<\/a> campaign, the process can be initially frightening, particularly when you are a student or you are a beginner and entering the world of digital marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first time I conducted my very first campaign in Google Ads, I was asking myself questions related to a budget, targeting, strategy, and outcomes, just like you may be asking yourself.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you are between 17 and 24 years, creative or digital, looking to discover a career, an entry-level professional looking to make a switch, or a parent seeking to learn what a career in India entails, all of that and more will be guided in this guide through the step-by-step, non-jargon-filled process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I will demonstrate to you how I began, what, and how you can comfortably create your own Google Ads campaign without any sense of fear.<\/span><\/p>\n<p><a href=\"https:\/\/www.digitalnest.in\/blog\/how-to-connect-claude-with-meta-ads\/\">Want to learn how to connect Claude with Meta ads read our blog<\/a><\/p>\n<\/div><\/div><div class=\"et_pb_heading_1 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Step-by-Step To Create a Google Ads Campaign<\/h2><\/div><\/div><div class=\"et_pb_heading_2 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 1: Learn What a Google Ads Campaign Is<\/h3><\/div><\/div><div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">I ensured that I learned the fundamentals before I developed something.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google Ads is an online advertising platform where you pay Google to display your ads on:<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Google Search<\/li>\n<li style=\"font-weight: 400;\">YouTube<\/li>\n<li style=\"font-weight: 400;\">Websites<\/li>\n<li style=\"font-weight: 400;\">Mobile apps<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">You just pay once someone clicks on or interacts with your ad, hence it is easy to measure and user-friendly.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_3 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h4 class=\"et_pb_module_header\">Google Ads Campaigns You need to know<\/h4><\/div><\/div><div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">The following are the key Google Ads campaign types that I chose as an inexperienced user:<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Search Campaigns- Google search results.<\/li>\n<li style=\"font-weight: 400;\">Display Campaigns- advertise on websites.<\/li>\n<li style=\"font-weight: 400;\">Video Ads- YouTube ads.<\/li>\n<li style=\"font-weight: 400;\">Shopping Campaigns- product-based advertisements.<\/li>\n<li style=\"font-weight: 400;\">Performance Max- AI run campaigns.<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_text_8 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">Search Campaigns are the target of beginners.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_4 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 2: Striking a Clear Campaign Objective<\/h3><\/div><\/div><div class=\"et_pb_text_9 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">When I was making my first campaign, Google presented me with one question: What is your purpose?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The strategy of your Google Ads campaign should always begin with a definite goal:<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_10 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Website traffic<\/li>\n<li style=\"font-weight: 400;\">Leads (calls, forms, inquiries)<\/li>\n<li style=\"font-weight: 400;\">Sales<\/li>\n<li style=\"font-weight: 400;\">Brand awareness<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_text_11 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">As a student of digital marketing, consider your initial campaign as a learning process, rather than a cause for perfection.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_5 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 3: Choose Your Google Ads campaign price (Budget)<\/h3><\/div><\/div><div class=\"et_pb_text_12 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">The first myth that I had was that Google Ads are costly. They\u2019re not.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_13 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Website traffic<\/li>\n<li style=\"font-weight: 400;\">Leads (calls, forms, inquiries)<\/li>\n<li style=\"font-weight: 400;\">Sales<\/li>\n<li style=\"font-weight: 400;\">Brand awareness<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_heading_6 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h4 class=\"et_pb_module_header\">To first-time users in India, I would suggest:<\/h4><\/div><\/div><div class=\"et_pb_text_14 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">\u20b95,000\u2013\u20b910,000 per month to test and learn<\/li>\n<li style=\"font-weight: 400;\">Target a single product, service, or landing page.<\/li>\n<li style=\"font-weight: 400;\">Google Ads is the right choice for students and novice professionals due to its low-risk entry.<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_heading_7 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 4: Keyword Research (The Backbone of Your Campaign)<\/h3><\/div><\/div><div class=\"et_pb_text_15 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">This is what shifted the whole situation around me.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I entered the following search keywords in the Keyword Planner of Google:<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_16 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">What people are searching for<\/li>\n<li style=\"font-weight: 400;\">Competitiveness of keywords.<\/li>\n<li style=\"font-weight: 400;\">Estimated costs<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_heading_8 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h4 class=\"et_pb_module_header\">Tips I Followed:<\/h4><\/div><\/div><div class=\"et_pb_text_17 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Select intentional keywords.<\/li>\n<li style=\"font-weight: 400;\">It is better not to be very broad at first.<\/li>\n<li style=\"font-weight: 400;\">Pay attention to problem-solving keywords.<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_heading_9 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 5: Compose Simple and Concise Ad Text<\/h3><\/div><\/div><div class=\"et_pb_text_18 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">You don\u2019t need fancy words. I also got to know that being clear is better than being creative in the advertisements.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_10 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h4 class=\"et_pb_module_header\">My Ad Copy Formula:<\/h4><\/div><\/div><div class=\"et_pb_text_19 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Headline: Solve a problem<\/li>\n<li style=\"font-weight: 400;\">Description: Describe the benefit.<\/li>\n<li style=\"font-weight: 400;\">CTA: Tell users what to do<\/li>\n<li style=\"font-weight: 400;\">Example:<\/li>\n<li style=\"font-weight: 400;\">Get Education on Google Ads Experts.<\/li>\n<li style=\"font-weight: 400;\">Practical Training | Occupational Course.<\/li>\n<li style=\"font-weight: 400;\">Apply Now<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_heading_11 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 6: Build a Landing Page that Converts<\/h3><\/div><\/div><div class=\"et_pb_text_20 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">This action of sending traffic to your home page is a mistake that I made at the beginning.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rather, design a specific landing page that has:<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_21 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Clear headline<\/li>\n<li style=\"font-weight: 400;\">Course or service benefits<\/li>\n<li style=\"font-weight: 400;\">Student outcomes<\/li>\n<li style=\"font-weight: 400;\">WhatsApp button or contact form.<\/li>\n<\/ul>\n<style>\n.Pros {\n  list-style-type: disc;\n  padding-left: 18px;\n  margin-bottom: 0;\n}\n<\/style>\n<\/div><\/div><div class=\"et_pb_text_22 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">It is here that parents also get enlightened on career prospects, particularly on creative careers such as graphic design and online marketing in India.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_12 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Step 7: Track, Monitor, and Optimize<\/h3><\/div><\/div><div class=\"et_pb_text_23 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">After your campaign is up, you are not finished with it.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_13 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h4 class=\"et_pb_module_header\">I checked:<\/h4><\/div><\/div><div class=\"et_pb_text_24 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><ul class=\"Pros\">\n<li style=\"font-weight: 400;\">Click-through rate (CTR)<\/li>\n<li style=\"font-weight: 400;\">Cost per click (CPC)<\/li>\n<li style=\"font-weight: 400;\">Conversions <a href=\"https:\/\/www.digitalnest.in\/blog\/what-is-ppc-advertising-meaning-examples-benefits\/\">PPC<\/a><\/li>\n<\/ul>\n<p><style>\n.Pros {<\/p>\n<p>  list-style-type: disc;<\/p>\n<p>  padding-left: 18px;<\/p>\n<p>  margin-bottom: 0;<\/p>\n<p>}<\/p>\n<\/style>\n<\/div><\/div><div class=\"et_pb_text_25 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">It is at this stage that a Google Ads campaign manager comes in. Even as an amateur, having some simple optimization knowledge will make you stand out in the labour market.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_14 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h2 class=\"et_pb_module_header\">Benefits of Learning Google Ads at Diginest<\/h2><\/div><\/div><div class=\"et_pb_text_26 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p><span style=\"font-weight: 400;\">The students at Diginest do not merely learn the theory, but they also implement real campaigns. In Diginest, I observed the application of Google Ads in real life and its career orientation. The institute focuses on actual execution of campaigns, tools that are industry-specific, and professional mentoring.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This strategy will give the students, career switchers, and parents the confidence that India will offer them skills development and career opportunities in the long term.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_text_27 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--f3dcb2e5-e71b-4405-b33a-6f2fbad3ced7\"><div class=\"et_pb_text_inner\"><h3>Conclusion<\/h3>\n<p><span style=\"font-weight: 400;\">The process of launching your first campaign with Google Ads goes beyond running advertisements and is a highly in-demand digital skill to learn. Do you want to work in marketing, design, freelancing, or business? Google Ads provides you with an experience of measurable, real-life experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you want to create an India-proof career in the future, DigitalNest assists you in getting out of the confusion and into clarity through systematic training and actual experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take the first step today. Grow, learn, and launch with Digital Nest. Apply to school and transform clicks into jobs.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_heading_15 et_pb_heading et_pb_module et_block_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">FAQs<\/h3><\/div><\/div><div class=\"et_pb_toggle_0 et_pb_toggle et_pb_toggle_item et_pb_toggle_close et_pb_module et_block_module\"><h5 class=\"et_pb_toggle_title\">1. What is the cost of a Google Ad campaign to a beginner?<\/h5><div class=\"et_pb_toggle_content clearfix\"><p><span style=\"font-weight: 400\">The Google Ads campaign cost will begin as low as 300 rupees per day. An entry-level student would typically be able to study with a budget of \u20b95,000\u2013 10,000 a month.<br \/>\n<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_toggle_1 et_pb_toggle et_pb_toggle_item et_pb_toggle_close et_pb_module et_block_module\"><h5 class=\"et_pb_toggle_title\">2. Google Ads in India: Is it a good career choice among Indian students?<\/h5><div class=\"et_pb_toggle_content clearfix\"><p><span style=\"font-weight: 400\">Yes. Google Ads has great demand in the digital marketing, e-commerce, and creative agencies, which is why it is perfect in the case of students and career changers.<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_toggle_2 et_pb_toggle et_pb_toggle_item et_pb_toggle_close et_pb_module et_block_module\"><h5 class=\"et_pb_toggle_title\">3. Am I required to have technical capabilities to join the Google Ads campaign manager?<\/h5><div class=\"et_pb_toggle_content clearfix\"><p><span style=\"font-weight: 400\">No high technical abilities are necessary. Any novice can be trained and practised to become a good Google Ads campaign manager, as at Digitalnest.<br \/>\n<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_toggle_3 et_pb_toggle et_pb_toggle_item et_pb_toggle_close et_pb_module et_block_module\"><h5 class=\"et_pb_toggle_title\">4. How can Digital Nest help with my Google Ads campaign?<\/h5><div class=\"et_pb_toggle_content clearfix\"><p><span style=\"font-weight: 400\">DigitalNest helps you set up, manage, and optimize Google Ads campaigns to drive targeted traffic, increase conversions, and maximize ROI.<br \/>\n<\/span><\/p>\n<\/div><\/div><div class=\"et_pb_toggle_4 et_pb_toggle et_pb_toggle_item et_pb_toggle_close et_pb_module et_block_module\"><h5 class=\"et_pb_toggle_title\">5. Why choose Digital Nest for Google Ads management?<\/h5><div class=\"et_pb_toggle_content clearfix\"><p><span style=\"font-weight: 400\">Digital Nest provides expert strategy, keyword research, ad optimization, and performance tracking to ensure your campaigns deliver measurable results.<br \/>\n<\/span><\/p>\n<\/div><\/div><\/div><div class=\"et_pb_column_3 et_pb_column et_pb_column_1_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_code_2 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\"><style>\n.dn-share-wrap {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  flex-wrap: wrap;\n  padding: 12px 0;\n}\n\n.dn-share-label {\n  font-size: 15px;\n  font-weight: 600;\n  color: #333;\n  white-space: nowrap;\n}\n\n.dn-share-icons {\n  display: flex;\n  align-items: center;\n  gap: 10px;\n  flex-wrap: wrap;\n}\n\n.dn-share-btn {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  width: 36px;\n  height: 36px;\n  border-radius: 50%;\n  background: #f5f5f5;\n  transition: transform 0.2s ease, background 0.2s ease;\n  text-decoration: none;\n  flex-shrink: 0;\n}\n\n.dn-share-btn:hover {\n  transform: translateY(-2px);\n  background: #e8e8e8;\n}\n\n.dn-share-btn svg {\n  display: block;\n}\n<\/style>\n\n<div class=\"dn-share-wrap\">\n  <span class=\"dn-share-label\">Share on:<\/span>\n\n  <div class=\"dn-share-icons\">\n\n    <!-- WhatsApp -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/wa.me\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"WhatsApp\" aria-label=\"WhatsApp\" onclick=\"this.href=&#039;https:\/\/wa.me\/?text=&#039; + encodeURIComponent(document.title + &#039; &#039; + window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#25D366\">\n        <path d=\"M17.472 14.382c-.297-.149-1.758-.867-2.03-.967-.273-.099-.471-.148-.67.15-.197.297-.767.966-.94 1.164-.173.199-.347.223-.644.075-.297-.15-1.255-.463-2.39-1.475-.883-.788-1.48-1.761-1.653-2.059-.173-.297-.018-.458.13-.606.134-.133.298-.347.446-.52.149-.174.198-.298.298-.497.099-.198.05-.371-.025-.52-.075-.149-.669-1.612-.916-2.207-.242-.579-.487-.5-.669-.51-.173-.008-.371-.01-.57-.01-.198 0-.52.074-.792.372-.272.297-1.04 1.016-1.04 2.479 0 1.462 1.065 2.875 1.213 3.074.149.198 2.096 3.2 5.077 4.487.709.306 1.262.489 1.694.625.712.227 1.36.195 1.871.118.571-.085 1.758-.719 2.006-1.413.248-.694.248-1.289.173-1.413-.074-.124-.272-.198-.57-.347m-5.421 7.403h-.004a9.87 9.87 0 01-5.031-1.378l-.361-.214-3.741.982.998-3.648-.235-.374a9.86 9.86 0 01-1.51-5.26c.001-5.45 4.436-9.884 9.888-9.884 2.64 0 5.122 1.03 6.988 2.898a9.825 9.825 0 012.893 6.994c-.003 5.45-4.437 9.884-9.885 9.884m8.413-18.297A11.815 11.815 0 0012.05 0C5.495 0 .16 5.335.157 11.892c0 2.096.547 4.142 1.588 5.945L.057 24l6.305-1.654a11.882 11.882 0 005.683 1.448h.005c6.554 0 11.89-5.335 11.893-11.893a11.821 11.821 0 00-3.48-8.413z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Threads -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.threads.net\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Threads\" aria-label=\"Threads\" onclick=\"this.href=&#039;https:\/\/www.threads.net\/intent\/post?text=&#039; + encodeURIComponent(document.title + &#039; &#039; + window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#000\">\n        <path d=\"M12.186 24h-.007c-3.581-.024-6.334-1.205-8.184-3.509C2.35 18.44 1.5 15.586 1.472 12.01v-.017c.03-3.579.879-6.43 2.525-8.482C5.845 1.205 8.6.024 12.18 0h.014c2.746.02 5.043.725 6.826 2.098 1.677 1.29 2.858 3.13 3.509 5.467l-2.04.569c-1.104-3.96-3.898-5.984-8.304-6.015-2.91.022-5.11.936-6.54 2.717C4.307 6.504 3.616 8.914 3.589 12c.027 3.086.718 5.496 2.057 7.164 1.43 1.783 3.631 2.698 6.54 2.717 2.623-.02 4.358-.631 5.8-2.045 1.647-1.613 1.618-3.593 1.09-4.798-.31-.71-.873-1.3-1.634-1.75-.192 1.352-.622 2.446-1.284 3.272-.886 1.102-2.14 1.704-3.73 1.79-1.202.065-2.361-.218-3.259-.801-1.063-.689-1.685-1.74-1.752-2.964-.065-1.19.408-2.285 1.33-3.082.88-.76 2.119-1.207 3.583-1.291a13.853 13.853 0 013.02.142c-.126-.742-.375-1.332-.74-1.757-.438-.505-1.098-.753-2.003-.76h-.037c-.7 0-1.763.137-2.507 1.268l-1.732-1.168c.98-1.454 2.568-2.233 4.238-2.233h.053c3.395.025 5.422 2.086 5.422 5.635 0 .608-.079 1.186-.237 1.727.805.393 1.504.944 2.068 1.638 1.566 1.908 1.487 4.484-.214 6.177-1.943 1.902-4.337 2.553-7.68 2.578z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- LinkedIn -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.linkedin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"LinkedIn\" aria-label=\"LinkedIn\" onclick=\"this.href=&#039;https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#0A66C2\">\n        <path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433a2.062 2.062 0 01-2.063-2.065 2.064 2.064 0 112.063 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Twitter\/X -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/twitter.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Twitter\/X\" aria-label=\"Twitter\/X\" onclick=\"this.href=&#039;https:\/\/twitter.com\/intent\/tweet?text=&#039; + encodeURIComponent(document.title) + &#039;&amp;url=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#000\">\n        <path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-4.714-6.231-5.401 6.231H2.746l7.73-8.835L1.254 2.25H8.08l4.259 5.63zm-1.161 17.52h1.833L7.084 4.126H5.117z\"\/>\n      <\/svg>\n    <\/a>\n\n    <!-- Facebook -->\n    <a class=\"dn-share-btn\" href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Facebook\" aria-label=\"Facebook\" onclick=\"this.href=&#039;https:\/\/www.facebook.com\/sharer\/sharer.php?u=&#039; + encodeURIComponent(window.location.href);\">\n      <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"#1877F2\">\n        <path d=\"M24 12.073c0-6.627-5.373-12-12-12s-12 5.373-12 12c0 5.99 4.388 10.954 10.125 11.854v-8.385H7.078v-3.47h3.047V9.43c0-3.007 1.792-4.669 4.533-4.669 1.312 0 2.686.235 2.686.235v2.953H15.83c-1.491 0-1.956.925-1.956 1.874v2.25h3.328l-.532 3.47h-2.796v8.385C19.612 23.027 24 18.062 24 12.073z\"\/>\n      <\/svg>\n    <\/a>\n\n  <\/div>\n<\/div><\/div><\/div><div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><a href=\"https:\/\/digitalmarketing.digitalnest.in\/forms-digital-marketing-programs\" target=\"_blank\" rel=\"noopener\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2025\/05\/Play-GIF-undefined-1.gif\" width=\"400\" height=\"713\" srcset=\"https:\/\/www.digitalnest.in\/blog\/wp-content\/uploads\/2025\/05\/Play-GIF-undefined-1.gif 400w\" sizes=\"(max-width: 400px) 100vw, 400px\" class=\"wp-image-266417\" alt=\"leadgen-side-banner\" title=\"Play-GIF-undefined 1\" \/><\/span><\/a><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":42,"featured_media":268560,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[455],"tags":[],"class_list":["post-267427","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-ads"],"_links":{"self":[{"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/posts\/267427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/comments?post=267427"}],"version-history":[{"count":12,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/posts\/267427\/revisions"}],"predecessor-version":[{"id":271686,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/posts\/267427\/revisions\/271686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/media\/268560"}],"wp:attachment":[{"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/media?parent=267427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/categories?post=267427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalnest.in\/blog\/wp-json\/wp\/v2\/tags?post=267427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}