Digitalnest Blog

The Bounce Rate V/s Exit Rate in Google Analytics

Bounce Rate V/s Exit Rate Bounce Rate: If a user lands on a page and closes the same page then that user is called bounce user and the page is called bounced page. Bounce Rate = No. of People Existing the...

How Hotel Industries can benefit from Digital Marketing

Indian Hotel Industry is set to grow by 15% a year. Over the last decade business opportunities in India had intensified and elevated room rates occupancy levels in India. Here’s how a hotelier may further...

Top five hacks for Digital Marketing Success…

1.Video ads can begin dominating. Video ads are actually nothing new in the realm of digital marketing, with social channels like YouTube dedicated to hosting billions of videos and advertising platforms like...

Google Analytics Questions 2015

1.You publish articles by many different authors on your site. You want to create a report that shows the total number of pageviews for each author. Which of the following features will allow you to add author information to Google Analytics...