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How effective is to switch career to Digital Marketing

Is your job taking you where you wanna be? Are you really enjoying the essence of your job?

Do you get that job fulfilment by the end of the day?

If your answer is a NO, it means that you are in search of answers for the above questions and it really high-time to switch the career. Speaking about switching the career might sound terrifying, but it’s is not as complicated as you think the only thing is, it has to be chosen meticulously.

A career should be fun, creative and rewarding! you might be wondering what sort of a career would consist of all these! the answer would be Digital Marketing!

By now you might have probably heard the hype about Digital Marketing, and when it comes to switching the career this would be the ideal choice as businesses would always need to market their products/services, no matter what else changes in consumer behaviour or industry trends.

These days not everyone needs to choose their career from their college major subjects and Digital Marketing need not need any Diploma or years of time to learn.

So first lets’ see why to switch your career in Digital Marketing

  • Growth Rate

The growth of online businesses, startups are the evidence that there would be would sufficient jobs for Digital Marketers. 2017 has been the year of Facebook Marketing. It has changed the way the entire marketing performed.  Instagram Marketing is the current trend.

With the growth of technology, there would be the changes in marketing trends and industry would definitely allow people to be part of it.

  • Secured Future

There would be no fear about the recession as this is considered as the recession-proof job and it gonna rule the future. So this gonna be the promising future of the Digital Marketers.

  • Easy to Learn

This is not a new concept, this is just adding some creativity and applying common sense to you daily spent hours on the internet, but on different platforms ad Instagram, Linkedin, Facebook and Google Search Engine.

Apart from hunting the information and sharing the knowledge it would be running the campaigns and finding the right people for the business.

  • Demand and Supply Gap

Like said before startups are growing to millions and every business is shifting their operations from traditional to digital to build the brand, grow the online presence, find leads and increase ROI, they direly need people to work who are passionate, creative and can leverage their business.

  • Motivational Job

Any workplace needs to be inspiring and motivated in order to increase the productivity. Digital Marketing is different from all other careers and you will be motivated by the influencers and brands.

You will You can’t get bored you will only be motivated each passing day. Passion drives within and keeps the motivation upbeat.

  • Ever updating, never outdating and ever-growing opportunities

As discussed before startups are evolving to millions and they are shifting their business to digital pace. Digital Marketing gets updated every day as it deals with more technology so it is always updating. Companies need to sell products and them marketers to design strategies and attract customers, so it is never gonna get outdated.

A digital Marketer should keep pace with new algorithms Google makes, Facebook changes or any other app which allows the brands to do business.

  • Miscellaneous Roles

Digital Marketing is all about working on different aspects right from branding, Running Ads, creating content, people who are working on it will have different roles. You will be wondered to hear that there is actually a role as “Social Media Marketing Manager” for managing the company pages on regularly used apps on the internet like Facebook, Internet, Youtube etc.

  • Unique Goals

Digital Marketing has unique Goals. It has a clear vision and focuses on what to do, where next and how about reaching that Digital  Nirvana! Every business is different and they have their unique way of promoting and strategies. It is unique because of the way a strategy/plan works for one business product might not work for the other.  So every marketer has unique goals to focus on and tasks to accomplish.

When it comes to switching a career, it’s not quite as easy as it thought, it has to be chosen meticulously.  If you have the keen knowledge on marketing scenarios and how brands work it might be less complicated in your case because you better know where you can fit with your skills and whether the course makes you successful.

However, switching a career needs courage and has to be done wisely. You should better know what fits you based on the skills.  As said above Digital Marketing can be a fantastic industry to step into, you should just make sure that you learn and practice well.

 

 

 

 

 

 

 

 

 

 

 

Sashanka A

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